Who we are
Hi, I’m Sierra—founder of Rock Paper Plan Co.!
I love turning ideas into seamless experiences. Whether it’s virtual event support, managing social media, crafting email marketing campaigns, or optimizing processes, I handle the behind-the-scenes work so you don’t have to.
My goal? To make your life easier. From logistics and coordination to content and systems, I take care of the details so you can focus on what matters most.
With 10+ years in digital marketing and event planning, I’ve:
✔️ Managed hundreds of social media accounts
✔️ Planned and executed events of all sizes
✔️ Sent thousands of marketing emails
✔️ Streamlined countless small businesses
✔️ Worked across 20+ industries
Let’s bring your vision to life and create efficient, impactful experiences—online and in real life!
Simply put, hiring Sierra Buford was a game-changer for my business. From managing my social media and creating podcasts to handling invoicing, managing my newsletters and blogs, organizing workflows, and countless other tasks, she made my life so much easier. Her attention to detail, proactive approach, and ability to keep everything running smoothly allowed me to focus on growing my business instead of getting lost in the day-to-day operations.
Working with Sierra was effortless—she anticipated my needs before I even had to ask, communicated clearly, and always brought a positive attitude to the table. Because of her support, my business became more organized, efficient, and visible. Anyone looking for reliability, talent, and dedication would be lucky to have Sierra on their team."
Roger Magalhaes
Owner/Founder
Shades In Place & Trading Up Consulting
I worked with Sierra on several disc golf events; she is excellent at running and planning. She has a real passion for disc golf and bringing women together, which shows in the events she organizes. Sierra understands how to create a successful event and ensures every participant feels welcomed and encouraged.
She pays close attention to details. Sierra carefully plans everything, from course and player pack selection to pre- and post-event celebrations. The events she coordinates are always well-attended, and she receives positive feedback.
I recommend Sierra for running any events or project planning. Her skills, dedication, and positive attitude make her a valuable asset to any team.
Sara Nicholson
Co-founder
Throw Pink, 501(c)(3)
I had the pleasure of working with Sierra for over a year, and her impact on my marketing agency was invaluable. She provided a wide range of email marketing support, from crafting high-converting newsletters to expertly managing the technical side of email systems. Her ability to set up automations, segmentations, and workflows with precision made a significant difference in optimizing our clients’ email performance.
Beyond her technical expertise, Sierra’s professionalism and reliability set her apart. She is incredibly organized, proactive, and requires no hand-holding—always delivering on time, often ahead of schedule. Her communication is clear and consistent, making collaboration effortless.
What truly makes Sierra exceptional is her positive attitude and kindness. She approaches every project with enthusiasm and care, making her an absolute joy to work with. Having her support was not just a benefit to my business, but also a pleasure on a personal level. Any team would be lucky to have her!
Jess Butcher
Owner/Founder
Power Branding LLC
Contact us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!